MyPetChannel... Helping Petrepreneurs and Pet Parents

It’s official – THE PET INDUSTRY IN THE PHILIPPINES IS BOOMING! Or should we say BARKING? The fact that we already have dog hotels and pet sitters, malls that compete for the “pet friendly” title, pets celebrating grander Halloween parties than humans, and boutique superstores with shelves and shelves of pet food, vitamins, shampoo, accessories and toys is proof enough. Be it a stall in Tiendesitas or a Multiply online seller, even the small and medium petrepreneurs are gaining some pace in the game.

This pet ownership paradigm shift inspired the birth of MyPetChannel in October 2009. It was our pet project as husband and wife... our baby... We both grew up in pet-loving homes. And the recent death of my pug on a local flight in 2006 due to the airline company’s negligence surged my devotion to help promote animal welfare and responsible pet ownership in the country.

More than JUST a website, we aim it to be the Complete Online Guide to a Happy Pet Lifestyle in the Philippines. It is a hybrid of different forms of new media platforms all packaged into one pumped-up portal…

It’s a Web TV Show with some webisodes hosted by animal lover Andi Manzano and directed by PAWS Special Events Director Rich Ilustre featuring various exciting pet events in the metro, amazing and adorable animal stories, and celebrity pet lovers like Heart Evangelista, Karylle, and many more…

It’s an E-Zine with articles that match the gloss and wit of lifestyle magazines, this time though it’s all about pets…

And most of all it’s a Pet Business Marketing Services and Production Company; a boutique ad agency that offers a 360 degree approach and below the line strategies to advertising and promoting multinational animal brands and petcentric SMEs.

The website www.mypetchannel.tv is the company’s nucleus for all our creative output. On this portal pet lovers can: WATCH fun videos of celebrities and their pets, as well as informative and heartwarming webisodes that feature our beloved animal companions. LEARN which pet type and breed best fits your personality and lifestyle, discover the different pet and animal-related organizations in the country, and educate yourself on small animal health and nutrition. FIND vet clinics in your city, shops and services catering to the needs of your pets, and offices of animal welfare groups. CONNECT with other pet lovers through its pet news, events calendar, and pet blogging community. PLAY games and join contests to win 'pawesome' prizes!

You can also submit home movies and adorable snapshots to its pet video and photo galleries. And SHOP without leaving the house for pet necessities and cute accessories at its Online Pet Mall opening soon in April. The Product Reviews also help pet parents choose the best stuff for their darling fur-kids.

So whether you’re a pet lover looking for educational and entertaining tips on pet care, or a pet business in need of creative and high-impact yet low cost marketing solutions and strategies to drive sales, MYPETCHANNEL.TV is here to make all that PAWSIBLE! Email inquiries@mypetchannel.tv to request a Media Kit.